Some findings from a recent report:
•"Television is still the dominant medium of choice for teenagers" and they're watching more of it than ever before.
•Teens prefer live television to DVR time-shifted programming.
•When it comes to going to the movies, teens lead the pack and prefer the big screen to DVDs, online rentals and on-demand offerings.
•Teens consume less online video than adults.
•With 11 hours and 32 minutes a month of web browsing, teens are surfing the net half as much as the average US internet user.
•Teens generally visit the same categories of sites as adults do.
•Despite the popularity of online music and portable music devices like the iPod, "Radio is the top source of music consumption for 16% of teens globally and the secondary source for another 21%".
How do your own media habits compare to these findings?
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