Sunday, 20 March 2011

My new slogan is for the chocolate 'Munchie' this slogan is for both children and adults audience the slogan is 'crispy,crunchy yet always munchie' This is a ideal slogan as it incorporates the name of the product in memorable way. It involves onomtaope which make the audience think of the product which is another great way to remember the slogan.

For the chocolate bar areo I have used the slogan ' Dont be a trouble have a bubble'. This slogan is ideal for target audience of children. This slogan has a bit of humor as many trouble is manly accosated with children and by them buying areo they some how will stay out of trouble. This slogan has rhyming which make its snappy. It also has alteration and direct wording.

For a target audience of adults I have chosen to do a slogan for Ferrero Rocher which is ' Quality is our middle name' This should persuade the adult audience to buy the product as they would get exactly what they want for there money which quality.This slogan is pervasive as it directly shows what the product has to offer.

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